Email is a ubiquitous application used by almost every internet user. It was developed as a means of communication between various parties. However, its use evolved. It is now used in marketing as a marketing channel, an alert mechanism by IT administrators, a notification mechanism by application developers etc. While […]
E-Mail-Marketing
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Did you know that cybercriminals can easily send off emails with your domain? Once the malicious email (with your domain) lands in your recipient’s inbox, and if they are opened, all sorts of malware may be unleashed on their computer and network. This will cause a lot of problems for […]
For the longest time, most marketers have been using the regular email service to do some form of email marketing. This practice is not only convenient but cost-effective. Also, the gathering and use of personal data were unregulated during those days. However, times have changed. Today, there are several laws […]